Wednesday, April 27, 2011

Apple iPad 2 “We Believe” TV Ad Released, Is It Effective?

Apple has just published online today their newest TV advertisement and it’s for the new Apple iPad 2 tablet. The new Ad is titled ‘We Believe’  and the subtitle is ‘It’s everything we believe technology should be’.

In the new commercial Apple underplays but doesn’t let you forget about the new technology and physical features included in the new second generation iPad tablet. But Apple does play up what the technology in iPad 2 can actually allow you to do via applications. You can watch the new 31 second advertisement below. After your done watching tell me if you think the new Ad is an effective one or a dud.

Here are the main features of the Apple iPad 2 if you haven’t seen them yet.

    * 1GHz Dual-Core Apple A5
    * 9.7-inch (1024×768 resolution) LED back-lit widescreen display with IPS technology
    * Dual cameras; VGA front-facing and 720p HD capable rear-facing
    * Up to 10 hours battery life
    * AirPlay support built-in for wireless streaming to AppleTV and other Apple products
    * 1080p HD output via optional HDMI connector with content mirroring
    * 16/32/64 GB internal storage options
    * Wi-Fi only and Wi-Fi + 3G model options
    * White/Black color options
    * Price starts at $499 for Wi-Fi only and $629 for Wi-Fi + 3G


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